Saturday, 24 March 2012

YCN - Final crit presentation boards

For the presentation boards, we tried to translate the design aesthetic we used for the Graze brief in order to keep it consistent. Aforementioned, the birds eye view photographs allowed us to manipulate our designs onto the existing products whilst showcasing the range itself as clearly and succinct as possible.

1) Background / brief / solution (resolution) - Graze logo and iconography
2) Full product range shot - target audience, colours, print processes / specification
3) Vector versions of designs including stickers
4) Direct mail (teaser box) and iPhone application


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