Tuesday, 20 March 2012

YCN - Box development

We combined our icons together to create a complete set. We decided to use these icons on the underside of the lid, as a substitute to the photographic imagery they currently use in order to reference how many products they have to offer, especially if this is the recipients first box. In comparison to the box dimensions (  x  ), there was too much space either side in addition to the 5 missing icons.


We noticed the 15 x 7 grid left space for 5 extra icons therefore we utilised this as space for the Graze logo. I also increased the spacing between the rows to account for the additional spacing on the box design. It also created a more neutral balance as opposed to looking relatively condensed. Lowering the opacity allowed the logo to stand out.





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