Primary - Information or data that is collected for a specific use and does not already exist.
Secondary - Published or recorded data that was previously gathered for some purpose other than the current study (for reasons unrelated to the project).
Quantitative - This consists of facts, figures and measurements which can then be analysed. Measurable data can be gathered from a variety of sources but it is the interpretation, manipulation and relationships of this data which is important. It is objective and relies on surveys, questionnaires, statistics etc.
Qualitative - Focuses on peoples beliefs, opinions, interactions and experiences to gather information. This can be derived from interviews, focus groups, documentary analysis etc. Qualitative research is not statistical but gives a real-life account on a particular study or event.
Things to do:
1) Work our primary quantitative research from the questionnaire/survey
2) Have more focus in secondary research (currently too broad)
3) Define 'bad' and 'good' graffiti
4) Ask a broader demographic rather than targeting a specific age group
5) Finalise our presentation - powerpoint, website etc
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