Friday, 22 April 2011

What is a Line? - Logos/identity

I wanted to devise an identity/logo to be featured on all deliverables so the designs were consistent and were evidently part of the same project. I looked at text based and imagery based logos but eventually decided on the two most effective designs.




Chosen text logo at 90% black on white.





The text logo composed in 3 different ways:




Revised logo, an 's' is more defined


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