Wednesday, 9 March 2011

Communication is a Virus - Chosen Concept

It was interesting to see that people have different reasons as to why they read;
  • Offers an escape
  • To be informed
  • To be challenged
  • To be entertained
  • To enhance vocabulary
  • To be inspired




Our chosen concept was to encourage people to engage with pre-existing literature, when they otherwise would not. We noticed from questionnaires and research that tv, film and the internet have distracted those who would otherwise be engaged with books. We therefore chose a suitable age demographic of 18-28 . 

We wanted to take quotes from famous pieces of literature and place them in an entirely different context on a large scale in order to immediately attract attention and in turn, engage people with the quotes themselves. As a result, people may be more inclined to find out more as due to the ambiguity nature of the quote.



Tuesday, 8 March 2011

Visual Language - What is a Line?

Using the manipulation of line, frame, format, media and colour, you are to produce a body of work that visually investigates one of the following definitions of the word "line":

1) "A formation of people, objects or things on besides/behind the other."
2) "A connected series of events, actions or developments/"
3) "The descendents of one individual."
4) "A mark indicating postion, connection or boundaries."

After been given the brief, we were then required to think of various different approaches of producing visuals (through photography, animation, book design etc) along with themes & concepts such as queues, family trees and blue prints.




From this, we had to devise 10 combinations of one approach and a theme. These are the 10 I came up with:

1) 3D - Contour maps / To envision depth
2) Moving image - Timeline / Possibly evolution
3) Book - Timeline / Can be based on multiple themes
4) Collage - Map / Different maps overlaid to form an unusual outcome and show similarities/differences between populated towns & cities
5) Typography - Journey / Portray a journey through type only
6) Photography - Family tree / Photographs of different generations, possibly in book form
7) Digital illustration - Evolution / Progression through timeline
8) Photography - Sunset/sunrise
9) Infographics - Architecture / Comparison between buildings
10) Line drawing - Routes/paths / Football player on pitch etc

From this, we chose 3 possible combinations. Mine were:

1) Create 3D contour maps to envision depth and possibly integrate these into an infographic. (4)
2) Line drawing of someone's journey/path using a floor plan or existing map - an example of this would be a football players movement across a pitch during a match. (2)
3) Evolution depicted through digital illustration into a standard book or flipbook. (2)


Communication is a Virus

For the new brief, 'Communication is a Virus', we were put into small groups (of around 4 or 5). In my group are Charlie, Luke and Beth. Following this, we were asked to list the strengths of each person and what we could contribute to as part of a team. 



We then had to combine this into a poster which effectively portrayed our skills as a group unit... freshly squeezed:


Monday, 7 March 2011

InDesign Workshop Briefing

We are required to produce a 'visually considered double page spread' based upon another classmate (James Flanagan). The content for the DPS is gathered from an interview with the subject aswell as information posted on their blog.

Mandatory requirements & deliverables

Broad range of visual investigation in the form of design sheets and notebooks
Landscape A2 double page spread - 237 x 380 (2cm bleed)

Notes from "interview"


  • Possible images - tattoo, trainers, graffiti, design work
  • Originally from Essex, Southend in a small village practically a mile long (5 min walk)
  • Younger brother and sister, live with mum and dad
  • Did a national diploma in graphic design & always wanted to do something creative. Process went from graffiti > type > graphic design
  • Did judo between the ages of 11 and 16, and won his first championship at the age of 15
  • Favourite foods: Carbonara, steak, mango rubicon, granny smith apples
  • Favourite films: Armageddon, Essex Boys, Taken
  • Favourte TV shows: Peep show (favourite character is Super Hans), Secret Diary of a Call Girl, Scrubs and David Attenborough
  • Dislikes: Expensive shops 
  • Would like to go New York & Amsterdam
  • Would like to climb a mountain 
  • Favourite designer/agency would be Pentagram - ideal job placement


Music
UK hip hop/rap but is versatile in the music he listens to - open minded.
Went to V festival at the end of GCSE's

Childhood memories
Bit by goose at the age of 9 or 10, the same day a seagull stole his hot dog
Prone to injuring himself
Went Dorset when he was 9 or 10 to go fossil hunting

Last meal would be:
Starter - Fruit salad/watermelon
Main - Beef roast dinner
Dessert - Banoffee pie

Sunday, 6 March 2011

Design is About Doing - Development

From the feedback received during the crit, I removed the televisions from the designs to keep the imagery solely type-based and added a subtle background to enhance the 3D aspect, especially with the second design.